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This blog supplements our Resource Center content.  We hope you visit often to learn more about how back office software can help your restaurant optimize food and labor costs and minimize waste.

The Wild Competition for QSR Brand Loyalty

Posted on Thu, August 27, 2015

It's the Wild West when it comes to Restaurant Loyalty Programs.

Here's a great new QSR Loyalty survey from our friends at SessionM in Boston.  With over 8,000 mobile consumers surveyed, it's a pretty good indication of what matters to these folks...

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Tags: business intelligence, Brand

Operations Data for Restaurant Marketers

Posted on Fri, January 09, 2015

As Mark Mears, chief marketing officer for Schlotzsky’s, told Nation’s Restaurant News earlier this year, technology is not just about creating a “wow” factor.

“Rather, use the data, information and insights that technology provides to engage your guests on a more intimate, one-to-one level,” he said. “This will elevate your brand from a surface-level transactional exchange to a deeper, more relational level with your guests.”

It really is all about the data.  
Marketers that understand that business data intelligence not only allows for smarter decisions about what sort of programs to create and execute, but also when and where, too.
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Tags: business intelligence

5 Smart Reasons Why You Need a Business Intelligence Tool

Posted on Thu, October 02, 2014

When it comes to BI tools, data and how it is visualized can have a substantial impact on how your team discovers, communicates and reacts to trends.  

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Tags: restaurant reporting, enterprise reporting, business intelligence, dashboards

What Should Your Restaurant Data Be Telling You?

Posted on Thu, February 06, 2014

As restaurant owners and management teams look at 2014 and beyond, there a series of key questions that they should be asking and need to ensure their ability to track and respond to the answers.  The focus of this blog will be about the real world issues and responses and not as much about the much hyped "Big Data" discussion.

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Tags: business intelligence, forecasting, sales forecasting, labor cost, restaurant sales forecasting

New Year’s Resolutions for Restaurant Technology Executives

Posted on Mon, January 13, 2014

Matt Klyman here.  To all my blog readers, a Happy, Healthy and Prosperous New Year!  As I counted down the seconds this New Year’s eve and watched the ball drop in Times Square, I found myself reflecting on resolutions, both personal and professional, that I would be making this year of 2014.  In no specific order, they are:

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Tags: enterprise reporting, restaurant food cost, restaurant food costs, restaurant back office, workforce management, business intelligence, actual vs. theoretical report

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